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Business Insights • Featured • Sales & Marketing • Voice of the Contractor

Building a Marketing Funnel for Your Field Service Business: Part 4

“Direct mail is a bit costlier, but it is great for targeting specific neighborhoods and can be a great program to set up and...

January 25, 2017

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Business Insights • Featured • Sales & Marketing • Voice of the Contractor

Building a Marketing Funnel for Your Field Service Business: Part 3

“On Facebook, I have been able to acquire over $500,000 in business with about a 12X ROI on our ad spend over a two year period.”...

January 18, 2017

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Business Insights • Featured • Sales & Marketing • Voice of the Contractor

Building a Marketing Funnel for Your Field Service Business: Part 2

“Try to become the “I’ve got a guy” guy.  You want your customers to think of you whenever they need a contractor to work on...

January 11, 2017

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Business Insights • Voice of the Contractor

Building a Marketing Funnel for Your Field Service Business: Part 1

“The best way to avoid a slowdown is to always have plenty of new job opportunities.” If you have been in the field service game for...

January 4, 2017

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Sales and Marketing

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October 28, 2016

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Sales & Marketing

Service Business Marketing, 4 Lessons From Pokemon Go

Service Business Techniques Learned From The Pocket Monsters In less than a week, Pokemon Go has taken over the world. Gamers are leaving...

July 19, 2016

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Sales & Marketing

Marketing to Millennials: The 3 M’s Could Determine the Longevity of Your Business

As a home or commercial service business owner or manager, you have to always be looking forward as well as managing day-to-day business...

June 13, 2016

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Computer Repair Tips

Marketing Secrets for Computer Repair Shops

You know what you’re doing when it’s you and the hardware. Or even the software (why doesn’t everyone just use Linux, you ask...

November 3, 2014

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Sales & Marketing

Logos, letterheads, and the Fable of the Marketing Fairy

In your marketing arsenal, you may have a Howitzer (like a #1 spot on Google) or you may have a pellet gun (EDDM). You may even just have a...

August 3, 2014

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